About the Author
Mary Hunt is an environmental marketing strategist who consults with a national clientele of business-to-consumer manufacturers, service providers and trade associations. She is one of a core group of environmentally savvy marketers who are defining what it means to be a sustainable business and how to integrate sound environmental practices into business strategy. Mary is an effective advocate for both buyer and seller, educating corporations and consumers on how to achieve a shared vision of sustainability.
Mary is particularly attuned to the market segment that will be driving the greening of the furniture: women and Social Media. The author of In Women We Trust and a companion blog, she knows what women value and what they expect as consumers. Since the book’s publication in 2006, the trends she identified – Economic Clout, New Girls’ Clubs, Reciprocal Currency and Word-of-Mouth Referrals – have become more pronounced. Women are the world’s largest economy and the power of the purse and the post is increasing women’s influence as consumers and change agents.
She is an avid gardener and entertaining personality whose vision of the future includes a sustainable home with a very long table filled with friends and local wine. She is committed to living the good green life and to those who are making a difference.
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