Hooray for the Banks! They are finally putting their mouth where their money is–as Tom Zeller reports in the NY Times:
“After years of legal entanglements arising from environmental messes and increased scrutiny of banks that finance the dirtiest industries, several large commercial lenders are taking a stand on industry practices that they regard as risky to their reputations and bottom lines.”
Who is stepping up? Wells Fargo, Credit Suisse, Morgan Stanley, JPMorgan Chase, Bank of America, CitiBank and even giant HSBC are beginning to be picky about what practices they finance.
What does that mean for those of us in Sustainable Sales? It’s time to step up our game regardless if we’re selling a product, a service or a financial product. Our actions will be rewarded by the free market that just turned risk adverse. All eyes are watching the green bottom lines–including sales–the first step in this economic cycle
Thank you Tom, for pulling the information together and restating what has been happening one-by-one-by-one. This level of change deserves front page placement.
Thank you New York Times for remaining a credible newspaper and bringing news to use vs. news to abuse. That’s the reason the Times is my homepage online and my Sunday paper of choice.
For the full article, go here.
